In 1967, the Soviet Government minted a beautiful silver ruble with Lenin
in a very familiar pose -- arms raised above him, leading the country to
revolution. But, it was clear to everybody, that if you looked at it from
behind, it was clear that Lenin was pointing to 11:00, when the Vodka
shops opened, and was actually saying, "Comrades, forward to the Vodka shops.
It became fashionable, when one wanted to have a drink, to take out the
ruble and say, "Oh my goodness, Comrades, Lenin tells me we should go.